Greencell
2012
Description
Greencell was conceived to fill a gap in the current battery market.
As it stands, there are mainly two type of batteries: disposable and rechargeable. Greencell provides high quality disposable batteries at
a low price, while facilitating the recycling process. The branding and packaging are made to highlight the innovative and distinctive qualities
of the company. With this in mind, the batteries are sold in a mailer
box that the consumer ships back to Greencell, where the batteries
are then recycled.
As it stands, there are mainly two type of batteries: disposable and rechargeable. Greencell provides high quality disposable batteries at
a low price, while facilitating the recycling process. The branding and packaging are made to highlight the innovative and distinctive qualities
of the company. With this in mind, the batteries are sold in a mailer
box that the consumer ships back to Greencell, where the batteries
are then recycled.
Fields
Branding, Graphic Design, Packaging
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Book covers for On the Origin of Species by Charles DarwinDesign, Branding2011 -
Collection of Logo and Wordmark WorkBranding, Graphic Design, Print Design2012 -
Excerpts from the Elements of Typographic Design. This booklet illustrates the basic concepts expressed in Bringhurst's book
through fine typesetting and type comparison.Design2011 -
This process book was created to illustrate in detail the steps
I follow in taking a project from conceptualization to its final stage.Design2011 -
Inspired in greek mythology, this pattern takes the tale of Medusa
and represents it visually. The idea was to tease the viewer by having
them stare at a poster made entirely of eyes, which is where one should
never look at Medusa, while making it disconcerting and disorienting
at the same time.Design2011 -
Four posters, each describing a different type. I was presented with the task of delivering a unified set of posters that did not rely on images to convey the information and attract the viewer.Design2011 -
To describe Mexico as a whole would prove nearly impossible, as many cultures and ideas thrive right next to each other, and more often than not, against each other. In this way, the goal of this re-branding was to present an identity that speaks of the transient and changing spirit that has often defined the culture of Mexico city, while honoring the traditions and values that remain an anchor of its values throughout time.Design2011